Indie filmmakers from women and directors from the global majority will now have access to a new level of audience – literally.
Ava DuVernay’s delivery vehicle Array Launch has partnered with JetBlue to launch a pop-up inflight channel that showcases dozens of Array features.
“Over the years, I have experienced transformative moments by watching movies while flying. Something about the intimacy in the air as the stories unfold has always appealed to me,” DuVernay said in a statement. “We started Array Releasing in 2011 as a way to connect audiences with indie cinema made by underrepresented filmmakers. Our hope is that JetBlue passengers enjoy the magic of these films and discover new perspectives and new voices in the majesty of the air.
Available today through Thursday, each film will be played first A short video Giving viewers a tour of the Array campus in Los Angeles’ Historic Filipinotown neighborhood, DuVernay and the collective of art and social impact included various disciplines.
“At JetBlue, we believe that inspiring humanity means you have to include all of humanity, which is why we’re honored to partner with Ava DuVernay’s Array, which is releasing a new category of diverse, independent films,” JetBlue director of product development Maria Stoyanova said in a statement. “We’re excited to continue using our library of inflight entertainment as a discovery platform to share and showcase the important voices and stories these films champion.”
The deal marks the first inflight partnership for Array Releasing, which has acquired and distributed more than 40 indies since its inception in 2011. “We’re thrilled to take to the skies with Array Releasing for the first time,” said Array President Tillane Jones. statement “With the support of the JetBlue team, who share our commitment to showcasing inclusive stories, we are proud to present 12 critically acclaimed, award-winning array films for millions of passengers to discover in-flight.”
A dozen array of movies available on JetBlue:
Middle of Nowhere: DuVernay won Best Director at Sundance in 2012 for this chronicle of a woman’s journey to maintain her marriage and identity amid crisis and chaos, separated from her imprisoned husband.
I will follow: DuVernay’s directorial debut follows a day in the life of a woman and the 12 people who help her navigate a brave, new world.
Meerut: Documentary examines the life and work of Hepi Mita’s mother, filmmaker and activist Merata Mita, seeking answers about her career and experiences that intertwined family life, filmmaking and activism.
Kozo’s tomb: Samuel “Blitz” Bajavule directs the story of two brothers through the eyes of a gifted young woman, transporting the audience to Ghana and the worlds between life and death.
Roll with me: Lisa Frank’s recovering addict and paraplegic Gabriel Cordell’s quest to become the first person to roll an unmodified wheelchair across America.
age: Taking its title from a phrase spoken in South African townships, director Akin Omotoso weaves three stories about the lost innocence of three young South Africans who travel far from their rural homes on a train to Johannesburg.
Namur: Directed by Heidi Saman, a valet driver at a trendy Los Angeles restaurant is caught between his dead-end job and the demands of his Arab-American immigrant family.
Ashes and Embers: Acclaimed filmmaker Haile Gerima follows a disillusioned Vietnam War veteran trying to come to terms with his past and his current place as a black man in America.
Ayanda: After a tragedy, a young woman embarks on a journey of self-discovery as she struggles to save her father’s car repair shop, along with his memory, in this film by Sarah Blecher.
Out of my hands: Directed by Takeshi Fukunaga, the story of a Liberian rubber plantation worker who, after harsh working conditions, failed unionization, and corporate corruption, leaves his family for the foreign streets of New York City, where he is forced to confront his sense of isolation. .
Disappearing pearls: Nyla Jefferson’s documentary chronicles the personal and professional devastation of a close-knit Gulf Coast fishing village, a generation-old community of black fishermen vowing to fight for justice, accountability and their way of life.
The Body Remembers When the World Broke Open: Elle- Maiza Tailfeathers (wrote and directed with Kathleen Hepburn) stars as one of two local women who lead disparate lives brought together briefly by desperate circumstances.